Boyd CAT has been able to thrive for over 150 years of combined history because of our people. Our focus is to hire the most qualified applicants, provide them with the tools and training they need to succeed, and support them throughout their careers.
Sales Representative On Highway
Location: Truck Center Louisville
Address: Louisville, KY
Requisition ID: 2025-5901
Posting Date: 08/22/2025
DESCRIPTION:
A big reason why Boyd CAT has been able to thrive for over a combined 150 years is our people. Each day, our team strives to adhere to the core values of safety, enthusiasm, respect, velocity, integrity, commitment, and excellence that have sustained our company through the decades. Our focus is to hire the most qualified applicants, provide them with the tools and training they need to succeed, and support them throughout their careers.
The On Highway Sales Representative promotes the profitable sale and product support of On Highway equipment/products in the Company's territory to achieve sales, profit, and market share objectives while maintaining customer relations.
REQUIREMENTS:
Ability to communicate effectively in spoken and written English
Ability to operate a P.C. (Windows, Excel, Word, etc)
Able to climb on, operate, and inspect equipment
Sales experience required
CDL preferred
Ability to work independently or in a team environment with rapidly changing priorities and demands
ESSENTIAL FUNCTIONS:
Organize and disseminate technical information pertaining to On Highway products (Thomas Built Bus, Western Star Trucks, etc.) and programs as well as competitive data, to ensure customer perceives the best value regarding products and services
Cover assigned territory by traveling to/calling customer locations to conduct sales calls, meetings, equipment inspections, and achieve sales volume, profit, and market share objectives
Prospect and develop new customers and markets and maintain customer relationships through professional and ethical business conduct
Assist customer in equipment recommendations, financial analysis, and problem solving by furnishing technical and production analysis assistance utilizing performance handbook, technical literature, computer programs, industry experience
Continually monitor customer satisfaction with the Company and its products, and handle and submit customer problems and/or complaints with product or dealer services
Develop and maintain knowledge on products, applications, industry, selling skills, and product support to enhance and achieve required sales performance
Appraise competitive standards - Interpret their effects on products and the Company's policies
Provide training to end-user customers on operational, maintenance and warranty issues
Keep management informed on customer buying practices, industry activity, etc.; submit required reports accurately and on time and maintain a program of self-improvement training
Project a positive image by interacting with fellow employees, customers, and management in a cooperative, supportive, and courteous manner; display a professional attitude; comply with company dress code
Participate in branch, regional, and general sales meetings, and attend CAT and other company represented product and market training schools as scheduled
Participate in local trade and industry association functions
Accurately submit all required deal documentation including, but not limited to, quotations, breakdowns, security and lease agreements, machine activity reports, warranty forms, etc
Inspect trade-in equipment, assist in establishing fair values and profitability remarket
Report any items of interest or required information to appropriate person and/or department (i.e., technical information, customer credit, customer concerns, market surveys, competitive activity, customer mergers or buyouts, etc) and assure appropriate action is implemented
Cooperate with all company departments regarding credit, fair trade values, insurance, taxes and product support to ensure both sales objectives and customer requirements are met
Influence/assist in preparation of state school bus specifications
Identify customer bus requirements and provide technical support and analysis
Perform other duties as necessary and assigned
BENEFITS:
Full-Time W2 Employee with bonus potential
Full benefits including Medical, Dental, Vision, Disability, and Life Insurance